Drive end-to-end product strategy and execution for regional logistics systems, partnering with engineering, operations, and business stakeholders to improve warehouse and fulfilment workflows. Own problem discovery and roadmap prioritisation, translating operational pain points into structured BRDs, user stories, and scalable system enhancements. Lead cross-functional initiatives across markets, balancing short-term operational firefighting with long-term platform stability and scalability. Define and track product KPIs, leveraging data to identify bottlenecks, reduce escalations, and improve system reliability. Manage stakeholder alignment across regional and local teams, ensuring timely releases and clear communication during rollouts and incident resolution.

Led end-to-end rollout of institutional trading features across global markets, coordinating engineering, compliance, and business teams for successful launches. Translated broker and institutional client needs into clear product requirements, enabling scalable and compliant expansion. Partnered with Legal, Risk, and regional teams to ensure regulatory alignment across jurisdictions.