cover
Niharika Khurana | Gengen

Niharika Khurana


Digital Marketing and Inside Sales | Rapid Systemz, Singapore
India

Summary

Hi, I’m Niharika, I recently completed my M.Sc in Management at NUS Business School, where I honed my skills in Marketing Analytics, FinTech, Design Thinking, and Business Strategy. Before that, I was busy navigating financial risks at Ernst & Young, but my passion for digital transformation led me to the dynamic world of marketing!

What Makes Me Stand Out?
📈 Lead Generation Pro – Generated 20+ international leads at Rapid Systemz through targeted LinkedIn outreach and email marketing.
🎯 Data-Driven Strategist – I analyze numbers like a detective to craft high-performing campaigns.
📢 Creative Storyteller – I don’t just market; I connect, engage, and convert with compelling content.
🚀 Tech-Savvy Growth Marketer – Familiar with SEO, social media, paid ads, and marketing analytics tools.

🔍 Looking for a digital marketing enthusiast who’s analytical, creative, and ready to drive ROI? Let’s connect and make magic happen!


Education

  1. logo
    National University of Singapore Master, Management/ Business Management Jan 2024 - Jan 2025
    Singapore
  2. logo
    Amity University Bachelor, Economics Aug 2018 - Jun 2021
    India

Experience

  1. logo
    Digital Marketing & Inside Sales Rapid Systemz May 2024 - Aug 2024 • 4 mos
    Internship |
    Singapore
  2. logo
    Associate Risk Management Services Ernst & Young Mar 2022 - Oct 2022 • 8 mos
    Full-time |
    India
  3. logo
    Senior Business Development Executive SLK Software Limited Sep 2025 - Present • 6 mos
    Full-time |
    India
    | Onsite

    Senior- Business Development (Pre- Sales) Sep 2025- Present

    • Supported pre-sales across BFSI, Fintech, and Manufacturing industries by preparing RFP/RFI responses and client proposals.

    • Conducted market research and competitor analysis to design tailored business solutions.

    • Partnered with sales and solution teams to deliver presentations, demos, and pricing models.

    • Engaged with client stakeholders to build pipeline opportunities and support deal closures.

    • Contributed to go-to-market strategies and improved proposal turnaround efficiency

Work Preferences

Role preference
Actively applying
Expected job titles
Marketing Research Analyst
Marketing Operations
Sales Analyst
Sales Associate

Languages

  1. English
    Highly proficient

Skills

  1. Tableau
    Beginner
  2. Microsoft Teams
    Experienced