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Job Description • Manage all social media channel content, community activation and engagement • Create and manage all digital content for eCommerce and social media platforms • Manage public relations, including press release, market and spokesperson strategies • Develop, execute and manage company’s digital marketing and communication strategies • Conduct market research on competitors marketing campaign, brand positioning and awareness • Actively identify opportunities for account growth and social media needs • Ensure brand consistency across digital and social touch points • Monitoring and optimizing success of digital campaigns through data analytics